The Importance of Quality Content

When you look at your website chances are you have plenty of content. But is it quality content? The old adage “it’s quality, not quantity” couldn’t be any more true than when you’re talking about content. Simply having a site full of conte...
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Relevance of Search Words

When someone is searching your industry online, do you know what words they are using? More importantly are the search words they are using most likely to match content on your site so that your site comes up at the top of the list? These are questio...
https://www.portsidemarketing.com/?p=18766

Proximity to Search

When someone starts a Google search on a topic or business relating to your website, there are many factors that play a role into how your website measures up. Since Google is constantly changing its search algorithm, we’ve always paid attention...
https://www.portsidemarketing.com/?p=18757

Google Ranking Factors

When you develop a website for your business having people visit it is key. But when people Google a key word that relates to your business, how does your site measure up to Google’s ranking factors? Knowing the ins and outs of search engine opt...
https://www.portsidemarketing.com/google-ranking-factors/